For seventh consecutive year, Ted Cole is recognized for implanting
key channel programs to ensure partner success
HUNTSVILLE, Ala.--(BUSINESS WIRE)--Mar. 13, 2013--
ADTRAN®,
Inc., (NASDAQ:ADTN), a leading provider of next-generation
networking solutions, today announced that Ted Cole, ADTRAN’s vice
president of channel sales, has been named one of CRN’s 2013 Channel
Chiefs. Selected based on ADTRAN’s record of business innovation and
dedication to the partner community, the annual list recognizes the best
of channel management. Cole was honored for consistently advocating,
promoting and executing effective channel partner programs and
strategies across ADTRAN and the industry at large.
For more than seven years at ADTRAN, Cole has been instrumental in
designing top programs for existing partners, as well as establishing
leading recruitment tools for future partners. Cole also led the launch
of ADTRAN’s Partner Enablement Program, designed to reward partners for
their engagement with unique promotions, special training and
communication tools. Over the past year, Cole and his team have
diligently worked to accelerate virtual WLAN (vWLAN) enablement for
existing partners by launching a nationwide tour, webinar series, call
campaigns and additional WLAN promotions. The successful integration of
Bluesocket products has opened new doors for partners, allowing the
ADTRAN channel team to add a new level of differentiation when engaging
with current and future channel partners.
“ADTRAN’s channel programs continue to build and strengthen our
partners’ knowledge and understanding of the shifts in the market and
best solution strategies, resulting in greater joint success,” said Rick
Schansman, senior vice president and general manager, ADTRAN Enterprise
Networks Division. “For seven consecutive years Ted has been honored by
CRN for his outstanding leadership. His ability to create successful
programs—from educating the sales team on product solutions to ensuring
customer challenges and concerns are addressed—is a top reason in which
ADTRAN is able to expand and strengthen its partner base.”
CRN’s Channel Chiefs, in its 10th year, recognizes vendor
executives who are dedicated to driving channel programs in the
marketplace. Selected by the CRN editorial team, the leaders are chosen
based on channel experience, channel-driven revenue and program
innovation.
The 2013 Channel Chiefs is listed in the February issue of CRN magazine
and featured online at www.crn.com.
About ADTRAN
ADTRAN, Inc. is a leading global provider of networking and
communications equipment. ADTRAN’s products enable voice, data, video
and Internet communications across a variety of network infrastructures.
ADTRAN solutions are currently in use by service providers, private
enterprises, government organizations, and millions of individual users
worldwide. For more information, please visit www.adtran.com.
Source: ADTRAN, Inc.
Connect2 Communications for ADTRAN, Inc.
Ashley Baster, 919-435-9112
ashley@connect2comm.com