ADTRAN’s managed Wi-Fi service program enables reseller to address
new markets with scalable business model
HUNTSVILLE, Ala.--(BUSINESS WIRE)--Nov. 20, 2014--
ADTRAN®,
Inc., (NASDAQ:ADTN), today announced Valley Business Solutions (VBS)
is leveraging ADTRAN’s ProCloud Wi-Fi managed service program to expand
its portfolio beyond hardware-based solutions to become a managed
service provider (MSP). ADTRAN’s ProCloud Wi-Fi uniquely allows
resellers the option to use the program as a turnkey service offering.
The new business model provides VBS with predictable monthly revenue
while enabling its customers to avoid higher up-front capital costs and
reduce daily management of new Wi-Fi equipment.
“ADTRAN’s introduction of ProCloud Wi-Fi got us thinking differently
about our business and who our customers could be. It created a real
opportunity as this offering is applicable to any company, of any size,”
said Alex Dizon, general manager at Valley Business Solutions. “Now,
managed Wi-Fi is the fastest-growing segment of our business. We can now
address more types and sizes of businesses while expanding our customer
base into new geographical territories. The reality is, we win when we
bid ADTRAN ProCloud.”
ADTRAN’s ProCloud Wi-Fi provides VBS with the flexibility to effectively
support a wide range of business environments, including those in
manufacturing, retail, healthcare and education. The ProCloud option is
ideal for VBS, empowering them to quickly and cost-effectively meet the
needs of a growing range of customers while layering additional
value-added services—such as content filtering—into its offerings. Since
unveiling the service, VBS has consistently added new customers
throughout the Tennessee Valley and is leveraging the service as an
ideal entry point into new markets as the company expands.
One of VBS’ larger installations involves a leading local university.
The school’s IT department was responsible for implementing a
campus-wide Wi-Fi network, and was looking for an option to outsource
the day-to-day operations and management of its dormitory Wi-Fi network.
VBS stepped in and offered a managed solution that would free IT staff
for other projects while meeting resident life’s goals to provide
students a wireless experience similar to home.
Dependable wireless connectivity has become a necessity for businesses
of all sizes and markets. ProCloud Wi-Fi is a fully-managed,
business-class Wi-Fi service, built on ADTRAN’s virtual Wireless LAN
(vWLAN). It features fully-redundant infrastructure with a guaranteed
99.99% uptime, 24/7 proactive monitoring and ongoing maintenance and
hardware replacement. VBS has chosen to use ADTRAN’s Private Label
option of ProCloud Wi-Fi to deliver its own branded managed service
while leveraging ADTRAN’s hosted infrastructure and back-end support.
This eliminates the need to train and certify additional technical staff
and frees VBS to focus on customer acquisition, installation and
service. It also significantly reduces startup infrastructure costs and
service turn-up time when compared to traditional Wi-Fi deployments.
“ProCloud Wi-Fi streamlines wireless network operations and enables VBS
and their customers to focus on other activities that are critical to
their business,” said Todd Lattanzi, director of product management at
ADTRAN. “The managed service program allows resellers to layer and align
services with customers’ specific needs, create more valuable service
contracts and expand revenue opportunities.”
About ADTRAN
ADTRAN, Inc. is a leading global provider of networking and
communications equipment. ADTRAN’s products enable voice, data, video
and Internet communications across a variety of network infrastructures.
ADTRAN solutions are currently in use by service providers, private
enterprises, government organizations, and millions of individual users
worldwide. For more information, please visit www.adtran.com.
Source: ADTRAN, Inc.
Connect2 Communications for ADTRAN
Ashley Baster, 919-435-9112
ashley@connect2comm.com