Unique service orchestration and powerful customer device capability
delivers higher broadband profitability while paving way for future
cloud-based smart home, Internet of Things and video applications
HUNTSVILLE, Ala.--(BUSINESS WIRE)--Aug. 19, 2015--
ADTRAN®,
Inc., (NASDAQ: ADTN), a leading provider of next-generation
networking solutions, today announced the integration of a captive
portal and wireless video delivery into the ADTRAN Gigabit service
architecture. Service providers are now able to drastically reduce the
time of adding new broadband and business subscribers from hours to
minutes. With demand for Gigabit broadband outpacing service providers’
ability to ramp up services in their respective communities, ADTRAN is
delivering unique service orchestration capabilities – utilizing back
office automation, network programmability and wireless video
functionality – that eliminates the pre-provisioning and manual nature
of service turn up. This makes it easier for service providers to meet
Gigabit service demand today and prepare for immersive communication,
entertainment, home automation and other bandwidth-intensive
applications that will drive future broadband opportunities.
“Increased competitive pressure from Over-the-Top (OTT) video and mobile
voice is pushing service providers towards more pure broadband service
offerings. In order to maximize profitability for these services, it is
essential for service providers to find ways to decrease time to market
and reduce the cost per connected home,” said Jeff Heynen, senior
principal analyst, IHS Technology. “ADTRAN is the first to bring to
market service orchestration capabilities that reduce the time
intensive, manual nature of turning up Gigabit broadband services by
introducing the ADTRAN Captive Portal. This fundamentally changes the
cost structure for how service providers add new subscribers.”
ADTRAN has pioneered these service orchestration technologies with
several key customers, achieving outstanding results. On average,
service providers accelerated both residential and business service
rollouts with a 10X or more reduction in the back office and technical
support tasks needed to support service activations. This network
orchestration allowed less skilled personnel to rapidly scale new
services while yielding a reduction of service and equipment
commissioning errors to nearly zero. Technicians were also able to use
wireless video distribution – via powerful Gigabit Wi-Fi – to install
broadband home equipment in minutes instead of spending hours manually
wiring houses for video service.
“Service providers are facing a unique set of challenges as a confluence
of major trends transforms the way they do business. While facing
greater competition and price erosion pressures, service providers are
also realizing the need to map out a more flexible and software-based
future network state,” said Robert Conger, associate vice president,
management solutions and portfolio strategy for ADTRAN. “We are enabling
this transformation by providing unique service orchestration
capabilities that leverage programmable network functionality and allow
user-enabled services via self-service captive portals. These
streamlined capabilities provide operators with critical time to market
advantages today while laying the groundwork for future revenue
opportunities coming from bandwidth on demand, the Internet of Things,
smart home and other cloud-based residential and business services.”
The ADTRAN 424RG Wireless Residential Gateway ONT supports 802.11ac
Wi-Fi with 4x4 MIMO delivery of data and video. Combined with the ADTRAN
Captive Portal the solutions enable error-free, rapid service activation
for Gigabit broadband and business services. Both the ADTRAN 424RG
Wireless Residential Gateway ONT and the ADTRAN Captive Portal are
generally available.
About ADTRAN
ADTRAN, Inc. is a leading global provider of networking and
communications equipment. ADTRAN’s products enable voice, data, video
and Internet communications across a variety of network infrastructures.
ADTRAN solutions are currently in use by service providers, private
enterprises, government organizations, and millions of individual users
worldwide. For more information, please visit www.adtran.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150819005108/en/
Source: ADTRAN, Inc.
Connect2 Communications for ADTRAN
Ashley Baster, 919-435-9112
ashley@connect2comm.com